TE 466
TE 466 - High-Tech Venture Marketing
Summer 2024
Title | Rubric | Section | CRN | Type | Hours | Times | Days | Location | Instructor |
---|---|---|---|---|---|---|---|---|---|
High-Tech Venture Marketing | TE466 | ONC | 41884 | ONL | 2 | 1500 - 1650 | F | Marc Bivona | |
High-Tech Venture Marketing | TE466 | ONL | 40000 | ONL | 2 | 1500 - 1650 | F | Marc Bivona |
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Official Description
Cornerstone marketing concepts for innovators and engineers to enable analysis of products and technologies from a marketing perspective: engineering product development and adoption life cycle; objectives and strategies; marketing management; communication skills; sales process and tactics; special considerations for new high-tech engineering products and innovations. Course Information: 2 undergraduate hours. 2 graduate hours. Credit is not given for both TE 466 and BADM 365.
Last updated
1/20/2023